The European-American Business Organization, Inc.

 

ECO EUROPE NOW!

  Why small and medium-sized companies should  consider Europe for their green products and services

I.   Introduction to the European-American Business Organization Speaker: Sven Oehme, President, EABO

II.   Overview of the European Union  Speaker: S. Oehme

a.      Size of the market

                                                              i.      Size of bilateral trade

                                                            ii.      EU-USA market comparison & strategic implications

                                                          iii.      The Dollar/Euro Exchange rate: benefits as a single currency

III.   Why it is the right time to go on the European market  Speaker: Julie Lerner, Managing Director, EABO

a.      Dollar/Euro Exchange rate:  history, trend, & competitive pricing

b.    Overview of green products market in Europe

1. Maturity of European Market

2. Consumer habits and statistics

c.      Green products for public sectors

d.     Incentives in Europe

e.  Statistics/ facts and figures, salient facts per country

IV.   Basic issues regarding exporting into Europe Speaker: J. Lerner

a.      Intellectual property

b.     VAT

c.     CE Marking

d.  REACH

e.  Eco Label and other national specifications

V.    How EABO can help you? Speakers:  S. Oehme and J. Lerner 

a.      Market research

b.     Addressing issues addressed in Section IV

c.      Maximize Internet exposure and opportunities, Google ad words, search engine optimization

d.     Trade shows in Europe

e.      Finding a strategic partner

VI.   Part 5 – Case Study -  Building a European Strategy Speakers:  J. Lerner

a.      Defining the market and assessing the opportunity

b.     Identifying potential challenges and areas of concern

c.      Building a strategy

VII.  Q&A

Send mail to info@eabo.biz with questions or comments about this web site.  Monday, February 04, 2008